Our mission
We’re here to invest in sport and physical activity to make it a normal part of life for everyone in England, regardless of who you are.
Because it’s not always a level playing field. Right now, the opportunities to get involved in sport and activity – and reap the rewards of being active – depend too much on your background, your gender, your bank balance and your postcode.
We’re determined to tackle this and unlock the advantages of sport and physical activity for everyone.
This isn’t just about our long-standing purpose of helping more people to enjoy playing sport and being physically active. We believe that by removing existing barriers to sport and activity, we can be part of a bigger picture of work that helps to address many of society’s biggest challenges.
Uniting the Movement is our 10-year strategy for 2021-31 aiming to do just that.
Together, we can change lives for the better in every home, and in every community, right across the country.
How we're structured
Our Board
Our Board is appointed by the Secretary of State for Digital, Culture, Media and Sport.
In accordance with the Royal Charter, it consists of a Chair, a Vice Chair, and no more than 10 other members.
Meeting at least six times a year, the Board takes overall responsibility for us and our performance.
Our Board is chaired by Nick Bitel, who was appointed Chair in April 2013.
Our Executive team
Board members set direction and give our Executive Team, who are responsible for the day to day running of the organisation, support and advice.
The Executive Team is headed by Chief Executive Tim Hollingsworth, who joined us in November 2018 from the British Paralympic Association
Campaigns and our work
Our campaigns
We’re using insight-driven campaigns to help more people become and stay physically active.
Awarded funding
We have a number of open funding programmes. There are also several programmes which we’ve already awarded funding for, all supporting our vision to help get more people physically active.
Strategic work and partnerships
Collaboration runs through everything we do. We partner with thousands of organisations large and small in the traditional sport sector and beyond to help foster real change.
