Engaging inactive people

The costs to the state of physical inactivity are high – we have data which shows just how much it costs individual local authorities.

Health costs of disease

The costs of inactivity

Physical inactivity cost NHS providers in England more than £900 million in 2009/10.

That was the finding of a 2012 study for Sport England by the British Heart Foundation Health Promotion Research Group.

It represents an average cost of inactivity to each primary care trust of £6.2 million. Local breakdowns are available in the Local Sports Profile Tool.

Separate research for the CASE (Culture and Sport Evidence) programme found that the lifetime cost saving generated by taking part in regular sport varies between £1,750 and £6,900 per person, depending on the type and intensity of sport.

Engaging inactive people

Nine UK case studies provide evidence that sport can reach inactive people. Good marketing, planning and delivery by motivating leaders was found to be key to success.

These findings are set out in the [BROKEN LINK] The Inactivity and Sport Report.