The role of places is instrumental in our ability to create the conditions for change at a local level and help people to be physically active.
Our Uniting the Movement strategy has made a bold commitment to work in areas of greatest need to tackle inactivity levels and the associated inequalities that compound stubborn trends.
Taking our learning from the 12 local delivery pilots (LDPs) and other place-based work, we're expanding our approach and investing up to £190 million of National Lottery and Exchequer funding into more than 100 new places across England.
And a further £60 million will also be invested - £35m of which will be used to strengthen existing work with place partners, while £25m will go towards ensuring every area of England receives support through our Universal Offer.
This place-based systemic work will see us work through our existing 12 Place Partnerships (formerly LDPs) and network of 43 Active Partnerships across England, to foster relationships with local organisations and leaders to overcome the specific barriers to physical activity that exist in their communities.
This new way of working directly supports the government’s Get Active strategy, which set ambitious targets of getting 2.5 million more adults and 1m children active by 2030 to tackle the disparities in activity levels across society.
We’re targeting the greatest resource to areas with highest inactivity levels and other social need indicators as this is where this commitment can have the biggest impact on our key outcomes.
And We’re using a range of data sources to inform this approach, including physical activity data from our Active Lives Surveys, as well as wider social data including the index of multiple deprivation (IMD), community need and health inequalities data.