Uniting the Movement is a collective effort with tackling inequalities at its heart, because we believe every person should have an equal chance to benefit from living an active life.
Covid-19 has further highlighted and intensified many of the long-term inequalities in sport and physical activity – the people who faced the most barriers to activity before the pandemic have struggled the most to be active.
That’s why we’ll focus our work on the areas that will make the greatest difference, so that everyone has improved access to opportunities to be active in environments that are inclusive, safe and accessible, as well as enjoyable experiences and the confidence, motivation and capability to take part.
Sport and physical activity doesn’t just boost people’s physical health – it can improve people’s mental wellbeing, it can help bring people and communities together, and it has a role to play in supporting the economic recovery from the pandemic.
Therefore, sport and physical activity can support the goal of levelling up communities and supporting the most disadvantaged people in society as we collectively recover from the pandemic.
Inequalities won’t look the same for everyone. People are not defined by a single demographic factor – we’re a mix of these factors and they combine to create our social and cultural identities.
Not everyone has the same experiences of sport and physical activity, or the same life opportunities. Some people feel excluded from activities, and some people and communities simply don’t have the opportunities to take part.
We know from research there are some clear inequalities in opportunities, accessibility and experiences of sport and physical activity, some of which have developed or been made worse since Covid-19, but most of which are long-term inequalities seen for years.