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Help us shape our future strategy

We want to hear your views in our consultation that will shape our strategy for the next decade.

26th May 2020

We’re asking our partners and the wider sport and physical activity sector to help us shape our future strategy by feeding back on our new ‘Shaping our Future’ document.

It outlines the direction we'd like to head in over the next decade and has been shaped by more than nine months of engagement with our colleagues and the community of organisations who care about sport and physical activity. 

We've gathered thousands of perspectives on what really matters about what we do and how we do it and are keen to test our findings and assumptions with as many groups and organisations as possible.

Girls playing netball

    Shaping our Future is not a plan, or a draft strategy  it's an opportunity to check what we’ve heard and what we think it means.

    The aim is to generate discussion and feedback which will help us shape the strategy itself.

    Our chief executive Tim Hollingsworth said the coronavirus (Covid-19) pandemic had changed many organisations’ priorities but it was nevertheless the right time to look ahead to the role we should play to support physical activity in the long-term.  

    “We’ve been reflecting on our previous choices, what we have learnt from experience, and what it means for our next steps,” he said.

    “Like many others, we have needed to take fast action in the past few weeks. In the most urgent moments, we have found ourselves guided by the things people have told us about what matters most.

    “We have realised that - amid uncertainty - there are some things that remain resolutely important. These are the things that enable us to navigate unchartered territory; a sense of purpose, our core values, and a network of trusting relationships.”

    “This is a moment to set new ambitions for how we work – within Sport England and with our partners – to make sure that we are all part of the solution. It is a more adaptive sort of strategy, a way to stay focused in our work and make good decisions and choices in the context of complexity and uncertainty.”

    We know our contacts and partners are facing very difficult circumstances right now, so while we'd like people to engage with our emerging direction as much as they possibly can, there's no fixed or prescriptive way to do that, and no deadlines.

    Over the coming months, we'll create multiple opportunities to continue the conversation about our future and to shape our new strategy for 2021 and beyond. And we invite you to take part in this as much as you can.

    How you can get involved

    Opportunities to engage in this consultation include:

    • Letting us know your headline reactions and feedback via our short survey
    • Taking part in one of our structured sessions to discuss where we're heading and what that means for what we'll do - we expect these will be from July onwards
    • Contributing to an online conversation to generate discussion around key themes and questions - which will be set up from autumn onwards.
    • Sharing the ‘Shaping our Future’ document with anybody who you think is interested and may want to be involved in future engagement.

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