A paper-based tracker has also been produced, that can be downloaded from the This Girl Can website, and media medic Dr Zoe Williams has leant her support to the challenge.
“One of the biggest misconceptions I see as a doctor is that physical activity only counts if it's intense, sweaty or takes up a big chunk of your day,” she said
“The reality is every kind of movement counts – what’s important is getting it done.
“The best way to incorporate movement into your day is to make it habitual, so you don’t even have to think about it – and that’s exactly what Move for 10 can do for you.
“Just 10 minutes of movement are enough to unlock the benefits women tell us matter most: better mood, improved sleep, more energy, and a boost in confidence.”
Our own research shows that women on lower incomes, particularly those from underrepresented groups – including Black women, South Asian Muslim women, pregnant women, mothers with children under one, and women aged 55-74 years old – continue to face some of the greatest barriers to being active.
In fact, just 14% of low-income women achieve the recommended 150+ minutes of physical activity per week.
And Coronation Street actress and toddler-mum Sair Khan is calling on women to join her in the Move for 10 challenge, to help lay the foundations for an active lifestyle.
“Using the tracker to log how I moved and reflect on how I felt afterwards gave me a real sense of achievement and showed me that small moments really do add up,” she said.
“That’s why I want more women to sign up. We should all get to enjoy the benefits of physical activity – and Move for 10 can help us do just that.”
