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Active Devon

Taking control of our carbon footprint

Active Devon is a community-focused, non-profit organisation with a vision of 'everyone in Devon active for life'.

Recognising their responsibility as an advocacy organisation, they have developed a simple approach to carbon footprinting and shared resources with peers across the Active Partnership network.

What started as a curious look into their own carbon footprint has grown into them becoming advocates for environmental stewardship and low-carbon lifestyles, integrating this into their core mission to promote health, wellbeing and activity.

Active Devon

Why have they taken action? 

Active Devon felt a need to take control of their own carbon footprint, facing the common challenge expressed by environmental advocate George Monbiot: "you can't manage what you don't measure."

After a bit of research, they found that existing carbon footprinting tools were often expensive and easily replicable (each one using the same standard assumptions). They needed a solution that would be both suitable for their needs and have the potential to be transferable to other Active Partnership organisations.

Active Devon also recognised their role as advocates in the broader community. They understand that their influence on low-carbon lifestyles can extend beyond their organisational limits, and that there are significant synergies with their own ambitions to support health, wellbeing and activity.

Two men stand looking at charts on a computer monitor, with one pointing at the screen.

How have they done it?

  • Research and education

    Understanding the basics

    Active Devon began by building internal expertise through taking some time for research.

    In particular, team members read accessible resources like 'How Bad Are Bananas' to understand emission sources and found a white paper exploring homeworking versus office-based emissions.

    This research led them to the UK Government's Greenhouse Gas Emissions Factors, which became a cornerstone resource for their carbon calculations. 

    Developing internal expertise

    The team identified an opportunity to develop internal expertise in carbon footprints not only to understand and manage their own carbon footprint, but also to act as informed advocates for climate action within their local community.

    Read less about Research and education
  • Tool development and implementation

    Creating a carbon footprint tool

    Avoiding the cost of online tools, Active Devon developed their own carbon footprint tool focused on key emission areas, including office energy consumption, employee commuting, business travel, home working, catering, electrical equipment use and financial investments.

    In future, they are investigating how they could include other emissions sources such as purchased goods and services, and embodied carbon.

    Data collection

    Active Devon developed a survey to gather information from team members, such as commuting distances and transport modes, business travel patterns, and home working habits.

    For areas where direct measurement proved difficult, such as office energy consumption (there is no separate meter for their space), they made assumptions based on the data they had

    Annual assessment

    The organisation now update their carbon footprint on an annual basis. This enables an easy year-on-year comparison and provides reliable data for decision-making and progress tracking.

    Action planning

    The carbon footprint data has directly informed Active Devon’s Carbon Reduction Action Plan, enabling specific, evidence-based recommendations for emission reductions.

    As staff participated in the measurement process, they better understood how their actions contributed to solutions, facilitating behaviour change without requiring dramatic lifestyle disruption.

    Read less about Tool development and implementation
  • Team engagement and knowledge sharing

    Inclusive engagement and awareness building

    Active Devon ensured that tool development wasn't conducted in isolation.

    Staff were engaged throughout the process, so they were not only contributing to the survey, but also understanding what the results meant, both in terms of their individual impact and potential for change.

    Knowledge sharing

    Recognising the value of their simplified approach, Active Devon shared their carbon footprinting tool and survey methodology with other Active Partnership organisations.

    Community advocacy

    Active Devon are now using their learnings to advocate for low-carbon living throughout Devon.

    With the team now more aware of the carbon impacts of their decisions, they can now authentically promote sustainable practices, particularly active travel, which aligns with their core mission of promoting physical activity.

    Read less about Team engagement and knowledge sharing

Outcomes

  • Annual carbon baseline established with systematic measurement processes.
  • Evidence-based Carbon Reduction Plan targeting specific emission sources.
  • Strengthened decision-making supported by reliable data and greater confidence among team members to make low-carbon decisions.
  • Built capacity for other small organisations to take control of their carbon footprint, with other Active Partnerships now adopting their survey methodology and tools.
  • Strengthened networks and expanded influence with other organisations and in the local area.

Top tips

Harness enthusiasm and the skills you have available

Environmental action doesn't require expensive consultants or specialist staff. Passionate team members with analytical skills can develop effective carbon footprinting capabilities through research and application.

Don’t get lost in the detail

Rather than attempting comprehensive measurement immediately, organisations should prioritise major emission sources like travel, energy and procurement, building complexity as needed over time. 

Don’t let measurement or data quality prevent action

For small organisations, high-impact areas are likely your office energy, travel and procurement of goods and services. If you do not have time or resource to calculate your organisation's footprint, start by educating and advocating for your team to reduce their impact in these areas. 

Utilise existing resources

Government emission factors, tools like the SME Climate Hub, and platforms such as MotherTree provide robust foundations for carbon footprinting without requiring significant financial investment.

Maintain engagement and create advocates

Providing feedback and education transforms data collection from extraction to empowerment, significantly improving participation and creating internal advocates for environmental action.

Find out more

Active Devon

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