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Kent Active People

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 KPI 1 - At least 3 days a week x 30 minutes moderate participation (all adults)  19.9%
 KPI 2 - At least 1 hour a week volunteering to support sport (all adults)  5.1%
 KPI 3 - Club member (all adults)  24.9%
 KPI 4 - Received tuition from an instructor /coach in last 12 months (all adults)  18.2%
 KPI 5 - Taken part in organised competitive sport in last 12 months (all adults)  15.9%
 KPI 6 - Satisfaction with local sports provision (all adults)  66.8%

To reach its target of 1% increase in participation year on year to 20132, Kent must increase participation on three days a week of 30 minutes moderate intensity amongst priority groups by 59,000 people.


Kent Analysis
The documents attached in this section provide analysis relating to the Kent area.
Kent Profile
Swale Profile
Tunbridge Wells Profile
Dartford Profile
Gravesham Profile
Medway Profile


Small Area Estimates
Kent Small Area Estimates
Ashford
Canterbury
Dartford
Dover
Gravesham
Maidstone
Medway
Sevenoaks
Shepway
Swale
Thanet
Tonbridge and Malling
Tunbridge Wells


Market Segmentation Profiles
Segments by LSOA - Kent
Dominant Segments by LSOA - LA's in Kent

Ashford
Canterbury
Dartford
Dover
Gravesham
Maidstone
Medway
Sevenoaks
Shepway
Swale
Thanet
Tonbridge and Malling
Tunbridge Wells


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