Sport England

The Nation's Biggest Supporter

Active People Datasheets

Sport England Yorkshire has produced one page breakdowns of Active Popel data for each of the 21 local authority areas in Yorkshire and Humber. These are intended as a look up guide to help local authoritis use Active People data to underpin local sports strategies.

Each Datasheet provides the following data:

- Population demographics
- Priority group inequalities (i.e. relative proportion of 3x30 priority group population compared with overall population.)
- 1% new participant targets (simply 1% of local authority 16+ population)
- Index of Multiple Deprivation (IMD) score and adult obesity rates
- Key Performance Indicator (KPI) data broken down by gender, ethnicity, disability, socio-economic group and age
- 3 x 30 participation by age
- 3 x 30 participation by household income
- Top 10 male and female sports and recreational activities by participation
- Office for National Statistics nearest neighbours KPI comparison
- IMD near neighbours KPI comparison

Download the Datasheets here.

The Active People Survey is the evidence base that underpins everything we do in the Delivery System for Sport. The Datasheets will make it easier to access the key data without always having to use Active People Diagnostic.

Active People should be used in the following areas:

- We expect Investment Portfolios to reflect participation issues that Active People flags up.
- We expect Community Investment Fund applictioons to refer to Active People in order to justify the need for investment.
- Preparing for the review of Local Area Agreements, Active People can provide both insights and targets.
- Other policy development such as Local Development Frameworks and Community Strategies.
- Market Segmentation.

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